Frutas de Colombia is a personal branding project inspired by my favorite Colombian fruits and my love for editorial design. I wanted to create a visual identity that felt vibrant, playful, and rooted in Colombian culture while drawing inspiration from vintage botanical prints and modern typography. The project explores how one cohesive brand can come to life across different touchpoints, including packaging, collectible fruit cards, and social media. Each piece was designed to feel connected while giving every fruit its own unique personality.