This faux branding project is a creative endeavor focusing on a company named Next Edge, which I conceptualized to explore my growing interest in fashion design. Seeking to create a brand that exudes boldness and contemporary flair, I developed a logo featuring a pixelated effect that serves as the cornerstone of the brand's identity.
Embracing this pixelated aesthetic, the branding materials are designed to reflect a modern and edgy vibe, with sharp lines and vibrant colors creating a visually striking impression. From apparel designs to marketing collateral, each element is meticulously crafted to showcase the brand's unique style and capture the essence of Next Edge's innovative spirit.
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