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AHN Teal Ribbon Concert

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Project Overview

Allegheny Health Network’s annual Teal Ribbon Concert raises funds for ovarian and gynecological cancer research. The 2025 event featured country music artist Sara Evans and required a cohesive system of materials, from digital and print tickets to on-site sponsor identification and table signage. The challenge was creating designs that maintained brand consistency, clearly conveyed event details, and accommodated multiple formats for both digital and in-person audiences.

Solution

I shaped the design direction and adapted it across multiple deliverables, including digital tickets with unique numbering, sponsor lanyard name cards, and table tents for restaurants and bars. Each piece balanced AHN’s familiar brand with creative touches to generate excitement and appeal for the concert. The main focus was ensuring the materials were visually engaging and alluring in their environments, while maintaining clarity, usability, and a cohesive event identity.

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